The Rawls College of Business Administration

Texas Tech University

 

ISQS 7342-002, Fall 2007

ADVANCED TOPICS IN MIS – Recent Research Trends in Business Intelligence

 

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Instructor: Dr. Zhangxi Lin

Office hours: 9-11a TTh or by appointment, BA 708

Class Meeting: 9:00-11:50a Friday, BA 271

 

Course objectives:

  1. To address currently most viable subjects in business intelligence research, letting students follow the dynamics of the MIS research
  2. To improve student’s ability in identifying the most promising research topics from the real world and extract appropriate research issues under the guideline of relevant theories
  3. To allow students study and practice the most-widely applied research methodologies and techniques for innovative BI/MIS research
  4. To develop and build up a number of basic research skills, such as research reference material search and summary, logical thinking and analysis, problem solving, research notes writing, and paper development.

 

Course Structure:

In general, this course will emphasize on the quantitative techniques with the methodologies in both economics and behavioral science. The class will be conducted in two phases. In the first phase, there will be two parallel threads: the economics fundamentals and research methodology overview. There will be some lectures covering a number of classical economics models and the basic concepts in the game theoretic approach in order to make up necessary background of the course.  In the same time, the students will be involved in the discussions on the designated topics. In the second phase, the students will be assigned with readings in BI/E-commerce research. In the class meeting some students will take the lead on the presentation of the materials. After the class, students are requested to complete a short summary about the topic.

 

Deliverables:

1. 10 assignments (30%, not including class discussions), each worth of 3%. There will be combinations of different types of questions in each assignment:

1)       Problem solving, typically 1-2 questions in an assignment.

2)       A summary from a reading material (2-3 page, 600-1200 words) containing the following contents. 

   a. Research question(s)

   b. Methodology

   c. Main logic flow of the paper

   d. Theory and method

   e. Contributions

   f. Contemporary relevant research issues

3)       A comprehensive summary based on a number of reading materials (3-6 page, 800-1500 words) with the following contents. 

   a. general research background of the specific topic

   b. main research question in the covered materials and their relationships

   c. relevant theories and methods

   d. key research outcomes: implications, contributions, etc.

   e. your comments

4)       A research issue proposal, 1-2 pages plus references

2. Class participation (20%).  Involvement in class discussion and weekly short presentations if any.

3. A research proposal with clearly defined research issues, relevant literature and applicable theories (6-10 pages plus references, double spacing, 12 point). (20%)

4. A final version of the extended proposal or working paper with a twenty-minute in-class presentation (30%)

 

Grading criteria of the deliverables:

1.       Relevance to the theme of this seminar course

2.       Creativity and insightfulness of the research subject

3.       Comprehensiveness and broadness of the supporting information

4.       Quality writing and conciseness of expressions

5.       Logically well-structured and methodologically sound contents

6.       Timeliness  of the submission

 

Required Textbooks:

Game Theory for Applied Economists, by Robert Gibbons, 288 pages, Princeton University Press; Reprint edition (July 13, 1992), ISBN: 0691003955

 

 

Schedule (subject to updates)

 

Topics

Reading List  (Articles are available in Texas Tech University’s library)

Deliverables  (due a week after the assignment):

Aug 31, 2007

 

Topic 1 -  Introduction

 

Readings:

·         Vasant Dhar, Arun Sundararajan, “Information Technologies in Business: A Blueprint for Education and Research,” Information Systems Research, Vol. 18, No. 2, June 2007, pp. 125–141

·         Carr, Nicholas G., “IT Doesn't Matter,” Harvard Business Review, May2003, Vol. 81 Issue 5, pp41-49

 

References:

·         Pinsonneault, Alain, and Kraemer, Kenneth L. “Survey Research Methodology in Management Information Systems: An Assessment” Journal of Management Information Systems, Vol. 10 No. 2, Fall 1993 pp. 75 - 106

·         Allen S. Lee, Richard L. Baskerville, “Generalizing Generalizability in Information Systems Research,” Information Systems Research, V14. September 2003, N3. pp 0221-0243

·         Pierre Berthon, Leyland Pitt, Michael Ewing, Christopher L. Carr, “Potential Research Space in MIS: A Framework for Envisioning and Evaluating Research Replication, Extension, and Generation,” Information Systems Research, V13. December 2002, N4. pp 0416-0427

·         Guy Paré, “INVESTIGATING INFORMATION SYSTEMS WITH POSITIVIST CASE STUDY RESEARCH,” Comm. of AIS, (Volume 13, 2004) 233-264.

Assignment 1

1)       List two possible IT research issues that are relevant to any topics covered in this semester. Each is described in a couple of sentences with 4-6 keywords.

2)       Summarize the paper for the next week presentations.

Sep 7, 2007

 

Topic 2 - Market & Competition

 

Readings:

·         Gibbons: pp1-29, Nash equilibrium, strategy dominated equilibrium, prisoner’s dilemma, sex battle, zero-sum.

·         Microeconomics review: Any introductory reading materials about Cournot duopoly, Bertrand duopoly, etc. (handout available).

·         Salop, Steven C., “Monopolistic Competition with Outside Goods,” The Bell Journal of Economics 10(1), Spring 1979, 141-150.

·         Dewan, Rajiv, Bing Jin, and Abraham Seidmann, “Adoption of Internet-Based Product Customization and Pricing Strategies,” JMIS, v17, n2, 2000, 9-28.

 

References:

·         Banker, Rajiv D., Inder Khosla, and Kingshuk K. Sinha, “Quality and Competition,” Management Science, Vol. 44, No. 9, September 1998, 1179-1192.

·         Chen, Pei-Yu, L. M. Hitt, “Measuring Switching Costs and the Determinants of Customer Retention in Internet-Enabled Businesses: A Study of the Online Brokerage Industry,” Information Systems Research, 13, 3, September 2002, 255-274.

Assignment 2

1)       Find a latest IT issue in the industry from the web and prepares a one-page story description with a few online references (web links plus the article titles, etc.)

2)       Find 3-4 relevant research papers on the theme of next week

3)       Summarize one of the papers or the papers in the reading list for the next week meeting.

4)       Exercises: Gibbons pp48-49, 1.2, 1.5

 

Sep 14, 2007

 

Topic 3 - E-market & E-business

 

Readings:

·         Gibbons: pp29-50, mixed strategy Nash equilibrium

·         Microeconomics review: Adverse selection; Moral hazard (handout available)

·         Akerlof, G. (1970). The Market for “Lemons”: Quality Under Uncertainty and the Market Mechanism. Quarterly Journal of Economics, Vol. 84, 488-500.

·         Rahul Telang, Uday Rajan, Tridas Mukhopadhyay, “Market Structure for Internet Search Engines”, JMIS, 21(2), 137-160, 2004.

·         Wang, Liz C; Baker, Julie; Wagner, Judy A; Wakefield, Kirk, “Can a Retail Web Site Be Social?”  Journal of Marketing, Jul2007, Vol. 71 Issue 3, p143-157

·         Lin, Z, and Jones, D. “Duopoly Quality Competition of Online Services with IT Advancement,” working paper.

 

References:

·         Yun Wan; Menon, Satya; Ramaprasad, Arkalgud, “A Classification of Product Comparison Agents,” Communications of the ACM, Aug2007, Vol. 50 Issue 8, p65-71.

·         Karl R. Lang, Di Shang, Roumen Vragov, “Designing Market for Open Source Production of Digital Culture Goods,” ICEC 2007.

 

Assignment 3

1)       Go through all reading assignments for Topic 4. Carefully study one or two of the papers in the reading list as the papers may be diversified in focuses or research methodology.

2)       Summarize the paper(s) you focused, with a comprehensive review of all relevant papers you read. Also include 2-3 extra papers on the same theme to enrich your summary.

3)       Prepare for a presentation of 15 minutes covering the contents in your summary. Identifying possible research problems is required but further extension is optional. 

4)       Exercises: Gibbons pp50-51, 1.11, 1.12

Deliverables: Eco homework, summary, extra references, 15-minute presentation.

 

Sep 21, 2007

 

Topic 4 - Reputation Systems

 

 

Readings:

·         Gibbons: pp55-82, dynamic game with complete information

·         Microeconomics review: Stackelberg model

·         Chrysanthos Dellarocas, “Research Note - How Often Should Reputation Mechanisms - Update a Trader’s Reputation Profile?,” Information Systems Research, Vol. 17, No. 3, September 2006, pp. 271–285

·         S. Tadelis, What's in a Name? Reputation as a Tradeable Asset, American Economic Review 89(3) (1999) 48-563.

·         Standifird, S. S. (2001). Reputation and e-commerce: eBay auctions and the asymmetrical impact of positive and negative ratings. Journal of Management, 27(3), 279-295.

·         Yvonne Durham, Matthew R. Roelofs, Stephen S. Standifird, “eBay’s Buy-It-Now Function: Who, When, and How,” Topics in Economic Analysis & Policy, Volume 4, Issue 1 2004 Article 28

 

References:

·           Dawn G. Gregg and Judy E. Scott, “The Role of Reputation Systems in Reducing On-Line Auction Fraud,” International Journal of Electronic Commerce, Spring 2006, Vol. 10, No. 3, pp. 95–120.

·           Fombrun, C., & Shanley, M. (1990). What's in a Name? Reputation Building and Corporate Strategy. Academy of Management Journal, 33(2), 233-258.

·           C. Dellarocas, Digitization of Word-of-Mouth: Promise and Challenges of Online Feedback Mechanisms, Management Science 49 (2003) 1407-1424.

 

Assignment 4

1)       Go through all reading assignments for Topic 5. Carefully study one or two of the papers in the reading list as the papers may be diversified in focuses or research methodology.

2)       Summarize the paper(s) you focused, with a comprehensive review of all relevant papers you read. Also include 2-3 extra papers on the same theme to enrich your summary.

3)       Prepare slides for a presentation of 15 minutes covering the contents in your summary. Identifying possible research problems is required but further extension is optional. 

4)       Exercises: Gibbons pp130, 2.1.

Deliverables: Eco homework, summary, extra references, 15-minute presentation.

Sep 28, 2007

 

Topic 5 –Information System Integration & Information Technology Adoption

 

 

Readings:

·         Gibbons: pp82-107, Repeated game

·         Siva Viswanathan, “Competing Across Technology-Differentiated Channels: The Impact of Network Externalities and Switching Costs,” Management Science, Mar 2005. Vol. 51, Iss. 3; pp483-496

·         Jørgen P. Bansler, Jan Damsgaard, Rens Scheepers, Erling Havn, and Jacob Thommese, “Corporate Intranet Implementation: Managing Emergent Technologies and Organizational Practices,” JAIS, Volume 1, Paper 10, December 2000

·         Anne Beaudry and Alain Pinsonneault, “Understanding User Responses to Information Technology: A Coping Model of User Adaptation,”, MIS Quarterly, Vol. 29 No. 3/September 2005, pp493-524

·         Sung S. Kim, Naresh K. Malhotra, “A Longitudinal Model of Continued IS Use: An Integrative View of Four Mechanisms Underlying Postadoption Phenomena,” Management Science, Volume: 51, Number: 5., . May 2005, pp. 0741-0755.

 

References:

·         Kirsch, L. J., “Deploying Common Systems Globally: The Dynamics of Control”, ISR, vol.15, issue 4. December 2004, pp.374-395.

·         Barbara H. Wixom, Peter A. Todd, “Theoretical Integration of User Satisfaction and Technology Acceptance,” ISR, Vol. 16, No. 1, March 2005, pp. 85–102

 

Assignment 5

1)       Identify the research topic for your research proposal. You may extend one of the topics you found for the previous assignments.  

2)       Go through all reading assignments for Topic 6. Carefully study one or two of the papers in the reading list as the papers may be diversified in focuses or research methodology.

3)       Summarize the paper(s) you focused, with a comprehensive review of all relevant papers you read. Also include 2-3 extra papers on the same theme to enrich your summary.

4)       Prepare slides for a presentation of 15 minutes covering the contents in your summary. Identifying possible research problems is required but further extension is optional. 

5)       Exercises: Gibbons pp135, 2.11.

Deliverables: Eco homework, summary, extra references, 15-minute presentation, one research topic.

Oct 5, 2007

 

Topic 6 – Open Source and Knowledge Management

 

Readings:

·         Katherine J. Stewart, Anthony P. Ammeter, Likoebe M. Maruping,  “Impacts of License Choice and Organizational Sponsorship on User Interest and Development Activity in Open Source Software Projects,” Information Systems Research, Vol. 17, No. 2, June 2006, pp. 126–144

·         Reina Y. Arakji, and Karl R. Lang, “Digital Consumer Networks and Producer–Consumer Collaboration: Innovation and Product Development in the Video Game Industry,” Journal of Management Information Systems / Fall 2007, Vol. 24, No. 2, pp. 199–224.

·         Wonseok Oh, Sangyong Jeon, “Membership Herding and Network Stability in the Open Source Community: The Ising Perspective,” Management Science, Vol. 53, No. 7, July 2007, pp. 1086–1101

·         Jack A. Nickerson, Todd R. Zenger, “A Knowledge-Based Theory of the Firm—The Problem-Solving Perspective,” Organization Science, Vol. 15, No. 6, November–December 2004, pp. 617–632

·         Maryam Alavi, Dorothy E. Leidner, “Review: Knowledge Management and Knowledge Management Systems: Conceptual Foundations and Research Issues,” MISQ Vol. 25 No. 1, pp. 107-136/March 2001

 

References:

·         Adelaide Wilcox King, and Carl P. Zeithaml, “Measuring Organizational Knowledge: A Conceptual and Methodological framework,” Strategic Management Journal,  24: 763–772 (2003)

·         Jerald Hughes, Karl R. Lang, Eric K. Clemons, Robert J. Kauffman, “A UNIFIED INTERDISCIPLINARY THEORY OF OPEN SOURCE CULTURE AND ENTERTAINMENT.” Working paper. 

 

Assignment 6