Syllabus: ISQS 6339, Fall 2007

Data Management & Business Intelligence

 

Home | Schedule | Sign-up/Update | Students | Records | Lecture notes

Group Sign-up | View Groups | Projects

 

 

Schedule: TTh 12:30-13:50p, BA 363 (Computer Lab) or BA 271 (Lectures)

Instructor: Zhangxi Lin, (806) 742-1926, BA 708; Office hours: TR 9-11a, or by appointment.

Email: zhangxi.lin@ttu.edu, zhangxi.lin@gmail.com, MSN: zhangxi.lin@hotmail.com, Google talk ID: zhangxi.lin

 

Course Description:

Data management comprises all the disciplines related to managing data as a valuable resource. Business intelligence (BI) is referred to as applications and technologies which are used to gather, provide access to, and analyze data and information about their company operations. Business intelligence systems can help companies have a more comprehensive knowledge of the factors affecting their business, such as metrics on sales, production, internal operations, and they can help companies to make better business decisions. This course is to be based on the contents covered by database management to further train students the skills methodologies, and knowledge how to accomplish data management tasks with the applications of BI tools and techniques. The main components of this course include:

  1. Principles of data warehousing
  2. Dimensional data model
  3. Information integration and flow design in the ETL (extraction, transformation, and loading) process 
  4. Online analytical processing (OLAP)
  5. Data reporting and query techniques 
  6. Data preparation for analytics

The course is lectured with cases and tools use.

 

Learning objectives:

  • Understanding the general principles of business intelligence
  • Being able to construct a data warehouse
  • Developing the skills for ETL
  • Mastering general data preparation skills and tools for analytic tasks

 

Prerequisites: Any database courses

Software tools to be used: Microsoft SQL Server 2005, Base SAS, SAS Enterprise Guide V4.1

Textbook:

Required: The Microsoft Data Warehouse Toolkit, Joy Mundy and Warren Thornthwaite, Wiley, 2006, ISBN 0-471-26715-5

Optional:

·         Business Intelligence: The Savvy Manager's Guide; Morgan Kaufmann (June 2003); ISBN: 155860916

·         Data Preparation for Analytics Using SAS, Gerhard Svolba, SAS Press Series, ISBN 978-1-59994-047-2

·         Business Intelligence – A Managerial Approach, Efraim Turban, Ramesh Sharda, Jay E. Aronson, David King, Pearson Prentice Hall, 2008, ISBN 13: 978-0-13-234761-7

Deliverable and Grading Policy:

  • Five quizzes out of six (100 points)
  • In-class exercises (80 points)
  • Homework (20 points)
  • Two projects (120 points)
  • Open-book final Exam (100 points)

The total is 420 points.

Extra bonus credit: up to 30 points based on the evaluation of the involvement in the class activities.

 

Projects:

Projects will be conducted in the basis of group. Each project group consists of 2-3 students.

 

References:

1.       StatLib: http://lib.stat.cmu.edu/

2.       MLnet: http://www.mlnet.org/

3.       KDNuggets: http://www.kdnuggets.com/

4.       Weka: http://www.cs.waikato.ac.nz/ml/weka/

5.       Open source data mining projects: http://www.kdkeys.net/forums/72/ShowForum.aspx

6.       Open source data mining tools: http://dmoz.org/Computers/Software/Databases/Data_Mining/Public_Domain_Software/

·         Microsoft SQL Server 2005 Express (SSE) Edition: Review, Download, Comparison

·         Microsoft SQL Server Management Studio Express (SSMSE): Download

·         Download samples and sample databases from the Microsoft Download Center

·         Beginning SQL Server 2005 Express for Developers: From Novice to Professional, Robin Dewson, 464 pages, Apress (February 19, 2007), ISBN-10: 1590597206, ISBN-13: 978-1590597200

·         Microsoft BI Cases, SAS Cases

·         Oracle Database 10g Express Edition

·        BI Application Case: Playing by the Numbers: Baseball and BI, By Mel Duvall, Oct 29, 2007,

- Boston Red Sox World Series win is testament to team's ability to put business intelligence to work on and off the field.

 

Job Market Trend:

Data warehousing and business intelligence are hot topics in the job market. A search of “business intelligence” in monster.com showed 5000+ listings  (http://jobsearch.monster.com).